Ornamental shrub for borders, in groups and on slopes. It is widely found in pinewoods and oak groves. Prefer acid, siliceous and slate soils.
Evergreen aromatic shrub of 2m with lanceolate and wide leaves looking like those of Bay laurel. Showy large and white flowers.
Dig a hole at least two or three times as wide and deep as the root ball. Take out the plant from the container and loosen roots to allow them to spread out in all direction. Cut possible broken roots. Mix the soil extracted with a substrate and fill part of the hole with the mixture obtained. Place the plant in the hole and cover with the remaining mixture. Compact the soil around the plant and water thoroughly.